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News Corp : Empire of Influence
A comprehensive scholarly look at the dominance, power, and influence of News Corp as one of the most potent communication giants of current times. Drawing on a wealth of empirical evidence, this book offers an authoritative, wide-ranging, and accessible analysis of the development, operations, and political influence of the most widely commented on media company of modern times, directed by the world’s most famous media mogul, Rupert Murdoch.It details News Corp’s ownership and control, traces its global expansion in print, television, and film, examines the crises that have prompted sell-offs, withdrawals, and retrenchment, and explores losses and gains in its responses to the rise of digital media.The book explores Rupert Murdoch’s close relations with successive prime ministers and presidents, examines the mobilisation of his news outlets to make and break political reputations, and details the consistent promotion of right-wing populist ideology on a range of key issues across the company’s tabloid outlets. This is an invaluable resource to students and scholars of global media industries, the political economy of media, media policy, and media and politics.
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Influence : Powerful Communications, Positive Change
When you want to change the world, how do you get the world on board?This is the communications playbook changemakers, entrepreneurs and aspiring leaders everywhere have been waiting for. It uniquely guides you through the Five Traits of Influence, step by step.You'll activate your purpose, identify your audiences, build your brand, construct your plan and master core skills.These essential skills cover changing behaviour, body language, persuasive conversations, creating killer content, storytelling, writing craft, media relations and TED-standard public speaking. Inside, you'll find expert insights, practical tools and handy quick-reference summaries.Accompanying all this is your personal Influence Canvas, where you'll plan your leadership path. This book unlocks the tools previously only accessible to those employing PR and media agencies and development coaches.Learn their secrets and use them for yourself. Whether it's for personal growth or you want to build up a business or movement, Influence will become your go-to coach for leading positive change through powerful communications.
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Influence: Powerful Communications, Positive Change
Influence: Powerful Communications, Positive Change
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Influence
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Successful Supervisory Leadership : Exerting Positive Influence While Leading People
Why Study Supervision?This book presents two compelling reasons to study supervision and supervisory leadership: Influential Position: Supervisors exert considerable influence on organizational settings.Supervisors have been schooled, developed, and trained for their responsibilities.They can function more effectively than if they learn through informal, sometimes haphazard means.It thus pays to learn about supervision because supervisors can influence how efficiently and effectively their organization functions. Career Path: Many career paths lead to supervision.Supervisors are everywhere. Supervisors are teachers, doctors, accountants, lawyers, plumbers, and electricians.If you aspire to advance within your occupation, you may find that one career path leads to supervision.Preparing for supervisory responsibilities can prepare you for advancement.You may thus have a personal stake – your own future – in learning about what supervisors do and how they do it. In addition, this book: Provides strategies for building solid relationships with team members. Uses positivity as a foundational practice to lead and encourage other employees. Provides guidelines on how to hold employees accountable and set high expectations. Presents strategies to engage, coach, and develop employees by creating a positive environment to influence attitudes and behaviors. Offers various approaches for managing time and increasing productivity.
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Positive Influence: The First And Last Mile Of Leadership
'Positive Influence recognizes human connection as a universal and enduring need.In an evolving world facing crises of disconnection where loneliness, division, and polarization have become commonplace, Tsun-yan Hsieh and Huijin Kong offer a substantive, go-to guide to build a personal craft for nurturing human connection.'Laxman NarasimhanCEO, Starbucks We are a society shaped by influence.From Dale Carnegie's seminal book How to Win Friends and Influence Others (1936) to social media 'Influencers' affecting thoughts and behaviors, influence has permeated society, business and our lives.Like it or not, we are all influencing or being influenced by one another every day.However, we are getting more disconnected in our lives even as we get more digitally wired.This book is a bold attempt to reconnect us to our humanity and to each other by a type of influence the authors call +Influence (Positive Influence).In essence, +Influence effectuates mutually beneficial outcomes.With it, you can do well for yourself and do good to others.New York Times bestselling author and renowned leadership guru Tsun-yan Hsieh, together with his LinHart partner Huijin Kong, co-creator of high-impact programs, dive deep into how to master +Influence, an essential 'soft skill' of our times.Combining decades of experience from shopfloors to boardrooms, both in the West and the East, the authors have distilled the principles of '+Influence' to a repertoire of mindsets, habits and skills.Richly illustrated with real-life examples, this book will help you achieve an elevated level of empathy for where others are coming from, and better equip you to find mutually beneficial paths out of conflicts while promoting alignment around the goals that matter.Whether you are a CEO or professional, Positive Influence: The First and Last Mile of Leadership will inspire you to hone +Influence into a craft over time that will propel your career and personal relationships, with more of your humanity gaining greater expressions in every moment of influence.
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The Science of Social Influence : Advances and Future Progress
The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research.The volume teaches the student to:Learn how to conduct lab, field and case research on social influence through example by leading researchersFind out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influenceDiscover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific methodApply knowledge to current influence campaigns to find out what works and what does not. The Science of Social Influence is the perfect core or complementary text for advanced undergraduate or graduate students in courses such as Attitudes and Attitude Change, Communications, Research Methods and, of course, Social Influence.
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Bad Influence
Bad Influence
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